Let's set the tone and get ready for 4 hours packed with learning and inspiration!

Discover how fitness professionals can inspire strength, resilience, and vitality at every stage of life. This session is filled with strategies to coach older adults beyond limitations—unlocking potential, promoting confidence, and celebrating the possibilities of aging with health, energy, and purpose.

Are you feeling disengaged, overwhelmed, or stuck in the cycle of burnout? This workshop helps fit pros identify the root causes of both extremes and offers actionable solutions to foster engagement, motivation, and long-term well-being. This session equips individuals, teams, and leaders with the skills to create professional habits where energy, creativity, and purpose thrive.

Fitness and Wellness Leaders carry powerful stories of healing, growth, and transformation. But too often, those stories get lost in the noise of generic marketing. In this talk, Kristie Keever shares how to uncover the parts of your story that build connection, create credibility, and set you apart. Learn how to shape your personal brand so your story isn’t just told - it becomes the reason people trust you and choose to work with you.

In a world where connection often happens through screens, building a genuine and lasting online community takes more than just a Facebook group or Zoom link. In this 30-minute session, Michele Park—founder of Park Studios, The SOUL Fitness Brands, and the women-only Wellness Simplified community—shares her proven strategies for creating spaces where people feel seen, supported, and inspired. You’ll learn how to nurture both free and paid groups, balance giving with guarding your own energy, and set the tone for trust, inclusivity, and engagement. Walk away with practical tips you can apply right away to strengthen your own online community—whether it’s one student, one hundred, or one thousand.

Learn how to transform your fitness classes into engaged communities that keep participants coming back. In this workshop, you’ll discover proven strategies from successful online R.I.P.P.E.D. Challenges that create lasting connections and excitement. You’ll learn simple techniques to spark genuine connection online, challenge design for maximum motivation and accountability, and how challenges can lead to other program offerings. Come discover the keys to retention, referrals, and creating program superfans plus walk away with immediately actionable tools, fresh inspiration to grow your impact, and insights into advanced leadership opportunities. Perfect for fitness and wellness professionals at any level wanting to think bigger and build stronger communities.

Big US employers expect median health care costs to rise 9% in 2026, according to new survey data from the Business Group on Health. With these increasing costs coming from high cost and increasing plan participant use of GLP-1 agonists like Wegovy and Zepbound, other expensive weight loss treatments, increased costs of care due to rising incidence of chronic conditions, increased prevalence of mental health conditions and increased prevalence of cancers. Let's explore what opportunities may exist for health, fitness and wellness professionals in offering lifestyle programs, chronic condition programs, exercise-based programs and mental health and well-being programs.

Let's talk about what we learned as well as next steps to ensure we all feel EMPOWERED to live our best lives while we put our heart-centered work into the world as the Difference Makers we came here to be!